Jon Li - J Li Designs Ltd

SOFTWARE EXPERIENCE
Adobe Photoshop
Adobe Illustrator
Adobe Indesign
Quark XPress
Omnigraffle
Balsamiq
Xcode
Dreamweaver
Corel Draw
Easy Catalogue
Freehand
Adobe Acrobat Reader/Distiller/Pitstop
Creo Spire CX P6000 Colour Server
Xerox Fiery Print server
Microsoft Powerpoint
Microsoft Excel
Microsoft Word
Keynote
Pages
Numbers

EMPLOYMENT HISTORY
Mobile User Interface / User Experience Designer (freelance), November 2011 – December 2011
Trade Mobile, Green Park, London
• Developing a range of services and solutions for businesses that want to go mobile.
• Leading the user interface and user experience designs within a team of two mobile developers across the company
•Creating the Family Bhive website transition to mobile website running on mobile and tablet devices keeping within the brand guidelines
• Completing wire frame and user interface solutions for new products and promotion features on the new mobile Family Bhive website
• Achieved successful designs for the Family Bhive project meeting the clients brief, deadline and exceeding their expectations

Mobile User Interface / User Experience Designer (freelance), October 2011 – November 2011
iSpy Marketing, Covent Garden, London
Award-winning digital marketing agency that delivers integrated natural search, paid search, display, social media, mobile marketing and conversion optimisation.
• Working with project managers in the social media and mobile marketing team delivering successful mobile apps and websites solutions
• Avon X-Series - created a mobile app showcasing the new launch for the Avon X-Series deodorant range
• Creating the concept and branding for the Vauxhall football challenge competition website
• Social media brand designs on Facebook sites and Youtube channels for Vauxhall and Avon
• As the sole designer in the company, responsible for all user journey designs

Mobile User Interface / User Experience Designer (freelance), August 2011 – September 2011
Isobar Mobile, Great Portland Street, London
Strategic mobile agency, giving brands a framework to use the mobile channel effectively.
• Fanta - creating the user interface for the Fanta mobile app, showing promotional features, vouchers, games and competitions
• Nokia - designing an advert for the Nokia Lumia Windows handset, showing on the iPad
• British Gas - game design concept for promoting the British Gas Boiler service on iPhone and iPad
• Hiscox - creating mobile app concept for Hiscox Business Plan iPhone app within the brand guidelines
• Auto Trader - creating a match the tiles game concept advertising campaign promoting the Auto Trader iPad app
• Organised and finalising project pitch presentations with project managers for Guinness, Chevrolet and Self Trade

Mobile User Interface / User Experience Designer (freelance), July 2011 – August 2011
Portable Pixel, Clapham, London
Specialist mobile app developers based in London. Primarily develop applications for the Apple App store and Google marketplace along with websites that accompany iPhone, iPad or Android projects.
• In house Trajenta sales presentation app on the iPad, show casing the Trajenta diabetes medication solutions
• From brief to design concept a dice rolling game for iPhone called
Dice Life based on the novel Dice Man
• Designing the user interface for the NHS Guy’s and St Thomas’ Hospital guide

iPhone app Developer / User Interface / User Experience Designer (internship), April 2011 – July 2011
Rippll, Holborn, London
Rippll provides platform solutions for Brands, Media Agencies and SMEs to quickly activate mobile apps and location based advertising.
• Training in Objective-C language for programming iPhone apps
• Developing and designing apps using Xcode software
• Successfully designing iPhone apps from brief to finished working product and publishing to the App Store
• Designing POS material for the sales team
• iPhone app designs include; Capital Coffee, 24/7 London, Gold Coast Restaurant and Business Matters

Creative Artworker (freelance), December 2010 – May 2011
Tileywoodman, Reigate, Surrey
Tileywoodman is a creative agency that works with clients such as Canon Europe, Kimberly-Clark Professional, EDF Energy, Johnson & Johnson, Reigate & Banstead Borough Council and Crawley Borough Council.
• Successfully completing projects meeting tight deadlines
• Responsible for checking own artwork and signing off to production

Guest Communicator Coordinator, December 2009 – April 2010
Disney Cruise Line, Orlando, Florida
The Disney cruise ship – Disney Wonder. Providing magical cruises and first class experiences for guests. Certificate of completion in Crowd Management/Personal Survival Techniques/Personal Safety and Social Responsibilities.
• Solely responsible in maintaining and running The Print Shop department
• Working as an individual, organising, producing and overseeing printed collateral
• Assisting and working with other cultures and departments on projects
• Maintaining and monitoring output quality on Xerox Docu-colour 700
• Artworking and printing daily navigators on a daily basis as well as printing tickets, posters, leaflets and flyers
• Responsible for maintaining and daily updates of electrical signage on ship

Graphic Designer, September 2009 – December 2009
Minuteman Press, Potters Bar, Hertfordshire
Minuteman Press is a franchise organisation that specialises in printing services, copying and document reproduction,
and graphic design services.
• Managing the design and print production independently
• Functioning independently to produce artwork for digital print on Xerox Docu-colour 700

Graphic Designer (freelance), September 2009 – October 2009
Dorling Kindersley (DK), Charing Cross, London
Dorling Kindersley is an international publishing company specialising in illustrated reference books for adults and children in 51 languages worldwide. Working within the 10+ ages children, design and editorial department.
• Assisting the Design team with designs, artworking and creating design concepts
• Successfully designing and art working spreads into the company guidelines for the print production team

Graphic Designer, March 2008 – February 2009
Eating In Productions, Enfield, Middlesex
I started Eating In Productions which is a local directory that advertises menus for the takeaway/delivery food industry. A web site was produced and updated regularly, along with a monthly directory that is distributed with the local newspaper.
• Managing the printed directory, print production, and delivery to homes in the Enfield borough
• Marketing and selling Eating In Directory and Eating In Online to potential customers

Graphic Designer (freelance), June 2008 – October 2008
Boden, North Acton, London
Boden is a company that produces, designs and sells fashionable clothes. Products are sold through their mail catalogues, web site and shops. Currently established in UK, America and Germany.
• Working within the marketing team designing and artworking the company catalogues to tight deadlines
• Preparing print material to printers in print ready form to their specifications

Graphic Designer, December 2006 – March 2008
Ripmax Ltd, Enfield, Middlesex

Creative Artworker, April 2006 – December 2006
Design Go Ltd, Mill Hill, London

Graphic Designer/Artworker, January 2004 – April 2006
BCA Group, Edmonton, London

EDUCATION AND COURSES
Amsys London, July 2011
Objective C for Beginners

Kingston University, September 2001 – August 2003
HND Graphic Design

Hertford Regional College, September 2000 – August 2001
Foundation Art and Design

Felsted School, Essex, September 1993 – August 2000
A Level – Art A, Design Technology B, Business Studies E GCSE – Art, Design Technology, Geography, English, Maths, Science, French, Religious Studies